Meet Our Team


Click on one of the people below to find out more information.

Management

Christopher Pfaff
President & CEO

Christopher took ownership of Pfaff Automotive Partners in 1986. His father founded the company in 1964 in Newmarket and since Christopher assumed leadership, the group has expanded considerably including the acquisition of Hallmark Toyota in 1999. Christopher is passionate about all things automotive and spent his youth at the track following Canadian motorsports.

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Shannon Douglas
General Manager
(289) 803-1896

Shannon's automotive journey began in 2011 when she enrolled at the Automotive Business School of Canada. Co-op terms through her time at school were her first experience with Pfaff, where she worked with pre-owned inventory at Pfaff Audi Vaughan. She's also worked on the manufacturer side of the business, in field operations and parts and service marketing. Audi has been Shannon's car of choice since day one, and she feels privileged to represent the brand today. When not at work, Shannon enjoys spending time with friends and family at the cottage in the summer months, skiing and snowboarding in the winter, and running in her free time.

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Jerome Flanagan
Fleet Manager
(416) 471-2937

Fleet manager for the entire Pfaff group, Jerome has worked with Pfaff for four years. While he's been a car enthusiast his entire life - his first car was a 1967 Dodge Dart whose radio only had one working speaker - he happened into the business by accident, when his wife (then girlfriend) noticed there was a job opening at the dealership across the street from her workplace. He has since worked at three dealership groups, several fleet management companies in Canada and the U.S., and the Toronto Automobile Dealers Association.

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Shawn Lacroix
Audi Brand Manager
(905) 803-2748

Shawn had an early start in the automotive business; his father opened a family-owned used car dealership in northern Ontario over 30 years ago, and Shawn helped with lot duties and detailing. He has held roles with auto groups in the U.S. and Canada including Pfaff; he returned to the company because of its forward-thinking philosophy and family atmosphere. Shawn is a part-time faculty member of the Automotive Business School of Canada, and is also a motorsports, NFL, and golf fan. He enjoys playing guitar and singing, and improving his leadership skills. Shawn, who lives in Zephyr, ON, is fluent in English and French.

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Katie Bursey
Audi Brand Manager
(289) 803-2987

Katie started in the car business in 2002 after studying early childhood education at Niagara College and spending six months working on a cruise ship. She spent several years commuting between her home in Holland Landing and downtown Toronto, where she worked with the Mini and BMW brands. A mother of a young son, Katie's move to Newmarket has meant she has more quality time to spend with her family.

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Leo Tantalo
Fixed Operations Manager | Italian
(289) 803-2544

Leo has worked in the automotive business since 1989, starting work at a General Motors dealership as a lot attendant. He worked through various roles at that dealership including parts delivery driver, counterman, shipping and receiving, detailer, and service advisor, while he worked his way through college. He's also worked at other dealerships as a service consultant, assistant service manager, and service manager. He joined Pfaff in 2009, as service manager, and is now Fixed Operations manager at H.J. Pfaff Audi. Leo also has experience working as an electrician, and studied electrical engineering technology at George Brown College. Outside of work, he enjoys playing hockey, soccer, and golf - and loves to fish. Leo lives in Aurora and also speaks Italian.

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David Bath
Parts Manager
(289) 210-4966

David started pumping gas and cleaning the shop at his father's service station at age 7, so you could say he got an early start in the business. He is a longtime Pfaff team member that is incredibly passionate about cars. His all-time favourite cars include the Porsche 917, 930, and 959; the Volkswagen Super Beetle; and th3e Audi Coupe Quattro. David enjoys woodworking and lives in Richmond Hill.

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Sales

Michael Tsiang
Audi Brand Specialist | Mandarin & Cantonese
(289) 803-1195

Michael's path to selling Audis isn't a conventional one. Growing up in New York City, he majored in finance for his undergraduate degree and also obtained a master's degree in travel management. He travelled extensively in Asia to pick up languages - Mandarin, Cantonese, Japanese - and was a real estate agent before entering the automotive field. He's a lifelong car enthusiast, having owned a different car almost every year since 1989.

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Melo Nas
Audi Brand Specialist
(289) 803-1705

Melo has studied at Ryerson University and Seneca College, and has a diverse background including construction, consumer electronics, and working as a field representative for Dyson. He's worked in the automotive field since 2018, first with Nissan and, since 2019, with H.J. Pfaff Audi. Outside work, he plays volleyball a few times a week, loves to go to the movies and gym, and spends time with his family and friends (preferably at the beach or barbecuing, when weather permits).

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Kassandra Hope
Receptionist
(289) 210-5114

New to the Pfaff organization, Kassandra has worked in numerous car dealerships around the Newmarket area for the past 4 years. She graduated in May 2021 from Fleming College in environmental studies but chose to return to a path in automotive. Outside of work, she loves to go fishing, camping and watching documentaries. She is also a big animal lover.

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Alex Ceolin
Audi Brand Specialist
(289) 803-1705

Growing up, Alex, always interested in cars with an extensive hot wheels collection and subscription to every automotive magazine. At a very young age Alex knew he would pursue a career in the automotive industry. Starting in 2013 as a lot attendant and the shop cleaner at Pfaff Porsche Vaughan, Alex has occupied various Pfaff roles at Porsche, VW, BMW and Audi stores. Alex worked part time at Pfaff while completing his undergraduate degree at Ryerson University. After graduating he knew Pfaff was where he wanted to be. Alex Lives in Vaughan, enjoys spending time with family and friends, is an avid music fan and spends his summers racing go karts.

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Derek Lukala
Audi Brand Specialist
(289) 803-1195

Derek studied automotive design in mechanical engineering technology at Georgian College, and political science and English at the University of Waterloo. He joined the Pfaff group in 2018 as a sales representative for the Volkswagen brand before making the transition to H.J. Pfaff Audi. A life-long car fanatic, Derek has been restoring his first car, a 1984 Rabbit GTI, which he still owns; and his all-time favourite is the Audi RS6 Avant. Derek is an avid alpine skier and ski coach at a private club, and he also enjoys mountain biking and motorcycling in the summer.

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Yasmin Sedighi
Audi Brand Specialist | Farsi
(289) 803-2744

Yasmin has been exposed to the automotive industry her entire life because of her father and sister. She used to service her car here at HJ Pfaff Newmarket were she got exposed to the wonderful team and that is the reason why she envisioned herself working here. Prior to working here, she was a Montessori Teacher. She has studied Environmental Design at OCAD U and took more courses at Seneca College for Interior Decorating. She has always had a strong passion and desire for all German vehicles. Outside of work, she is an extreme foodie and loves to try new things, likes to be spontaneous/adventurous, loves art, sports, family and friends. She was born and raised in Toronto and now lives in Aurora. Yasmin is fluent in both English & Farsi

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Michelle Black
Sales Coordinator

Michelle's first job was as a part-time receptionist while she was still in school (starting in 2014). She got the job through her father, who is just finishing a 40-year long career in the automotive industry. She is always looking for a workplace that offers a fast-pace and fresh outlook. Pfaff fit the bill! she loves that the automotive industry is forever evolving. Meaning every day brings new people, new technologies and new challenges. She studied Communications and Public Relations at the University of Guelph-Humber. She enjoys boating in the summer and skiing in the winter, recently took up horseback riding, and am an avid reader. She lives in Cannington and is fluent in French.

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Ryan Kim
Audi Brand Specialist

Ryan always had an interest in Sales. Taking photos and listing items online is a a hobby he enjoys. In 2018, he sold his 2011 BMW 3 Series on AutoTrader, which inspired him to pursue a career in the Automotive Industry, selling cars professionally. He previously worked with Mazda in 2019-2021, to advance his career in the Automotive industry. Working at Pfaff, he is able to continue his education while working with the Audi brand. Prior to working at Pfaff he worked in a restaurant as a server and worked part-time doing door-to-door sales selling solar panel to commercial businesses and residential homes in the GTA. He attended Centennial College. Outside of work he likes spending time with family and friends at the beach, planning weekend BBQs and nightly bon-fires roasting marshmallows. He enjoy going on long drives by lakeshore, listening to 90's hits and jamming House Music. His fav song is Show me love by Robin S. He recently moved from Scarborough to Aurora in Aug 2020 and speaks fluent Korean.

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Evangeline Karalis
Compliance Administrator
(905) 836-2834

You could say that Evangeline comes from an Audi family - there are three Audi vehicles in her household, and she's always loved the R8. She studied business management and marketing at Ryerson university, and is also interested in dance - jazz and hip-hop to be specific - as well as playing the piano and hanging out with friends and family. Evangeline lives in East Gwillimbury.

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Service

Kim Morrison
Internal Service Advisor
(289) 803-2549

Kim worked in specialty retail for an international brand before joining the Pfaff team as a customer relations specialist serving all of our dealerships; she made the move to H.J. Pfaff Audi in 2019 into her current internal advisor role. She lives in Barrie and enjoys spending time with her two children as well as camping, hiking, and swimming.

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Albion Pena
Service Consultant | Filipino
(289) 803-2509

Albion studied automotive at Centennial College, and has been working in the automotive industry since joining the workforce at age 16. He's worked as a detailer, apprentice, service advisor, warranty administrator, tower operator, internal advisor and service manager. Outside of work, Albion is passionate about fitness and basketball. He speaks Filipino and lives on the Scarborough/Pickering border.

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David Psotka
Service Consultant
(289) 340-0087

David began his automotive career at Canadian Tire in 1999 as a service consultant before joining Pfaff in 2019; he also worked as a tire and lube technician. He has prior experience with the Audi brand as a consultant, and also was a franchise owner. Outside of work, he enjoys spending time with his wife, friends, family and two dogs - going up to the family cottage or going on antique treasure hunts. He also enjoys driving and customizing his own Audi. He lives with his wife and two dogs in Newmarket, where they are expecting their first child.

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Narith Uy
Audi Sport Service Expert | Khmer
(289) 803-1877

During high school, Narith worked as a co-op student at a Mercedes-Benz dealership, and has worked with the BMW brand as a car porter/wash person, working his way up through being an apprentice; he gained two years of shop experience, and decided to become a service advisor. He has worked at Pfaff Audi since September 2014. The Audi brand has always held a particular fascination for Narith thanks to its rally heritage; in his time outside of work, he enjoys riding his motorcycle and tinkering with his car. Narith lives in Newmarket and speaks Khmer.

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Parts

Michael Halliday
Parts Consultant
(289) 803-2619

Mike, who hails from Barrie, has always been interested in cars; he grew up around the business, and his father, a parts manager for GM for 30 years, always had a project race car on the go. He has worked in the automotive parts and service world for over 10 years, and has also spent two years working at a body shop. Outside of work, Mike enjoys astrophotography and studying astrophysics, as well as camping, hiking, and fishing.

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Justin Chalmers
Parts Consultant
(289) 803-1203

It was the Fast and Furious movie franchise that attracted Justin to the world of cars - leading him to attend local car meets and join the community. His first job in the automotive business, after a number of retail jobs, was as a parts advisor and driver in 2015, and he joined the Pfaff organization in 2017. He enjoys spending his time outside of work with friends and family, working on his car, and traveling. Justin lives in Aurora.

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Shawn Webster
Parts Consultant
(289) 803-2152

Shawn got into the Automotive Industry 8 years ago through an acquaintance. He joined the Hyundai group 8 years ago and moved up to the Audi group. Prior to working at Pfaff, he worked in the packing and machinery industry. He passion for cars developed at the age of 3 years old. Outside of work, he loves to go to the cottage, walk his dogs, loves being outdoors. He currently lives in Stouffville.

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Autoworks

Jeff Pabst
General Manager - Pfaff Autoworks

With Pfaff for almost 25years, Jeff started his automotive career as a tool and die apprentice, before enrolling in Seneca College to study business. During his time at school, he began his Pfaff career by washing cars at the original Newmarket location, and got into sales when he finished school; he then worked as a service advisor before taking over Pfaff Autoworks in 1997, growing that three-man operation into the business it is today. Jeff is a talented racer, who has raced in the Players-GM championship, the Firestone Firehawk challenge, Motorola Cup, American Le Mans Series, Canadian Touring Car Championship, and Porsche Supercup. He has two children, aged eight and 11, and continues to tinker with cars in his spare time.

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Mindy Crystal
Dealership Sales Estimator
(289) 596-4820

Growing up in Newmarket, Mindy's father worked at a body shop, and she found the business interesting and applied to the shop he was working at. She joined the Pfaff team in the parts department and moved to Pfaff Autoworks, the company's body shop, afterwards. Mindy loves to spend time with her family, and loves to camp, bake, and cook. She lives in Barrie.

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